advertools — SEO & SEM Productivity Toolkit

advertools — SEO & SEM Productivity Toolkit

advertools is a Python library by Elias Dabbas that provides a comprehensive suite of SEO and SEM analytical tools. It handles the data-heavy workflows that digital marketers and SEO specialists encounter daily — crawling sitemaps, auditing robots.txt, generating keyword combinations, analyzing ad accounts, parsing structured data, and processing server log files.

Key Features

• Sitemap analysis: parse XML sitemaps and sitemap indexes into DataFrames
• robots.txt parsing: analyze crawl rules and Disallow/Allow directives
• Keyword tools: combinatorial keyword expansion, match-type normalization, keyword clustering
• SEM tools: account budget analysis, ad copy grading, Quality Score inputs
• Log file analysis: parse Apache/Nginx access logs to find SEO crawl patterns
• Structured data: extract JSON-LD and OpenGraph metadata from URLs

Quick Start

pip install advertools

import advertools as adv

# Analyze a sitemap
sitemap_df = adv.sitemap_to_df("https://example.com/sitemap.xml")
print(sitemap_df[["loc", "lastmod", "priority"]].head())

# Generate keyword combinations for Google Ads
keywords = adv.kw_generate(
    products=["running shoes", "trail shoes"],
    words=["buy", "best", "review"],
    match_types=["Exact", "Phrase"]
)
print(keywords.head(10))

npx ai-supply add advertools-seo-sem-toolkit

Curated mirror of the open-source advertools (MIT). Get it from the source.